Sunday, March 29, 2015

Blog Essay: The New Horizons of Social Media-Based Live Streaming: How Apps like Periscope will Change News, Politics and Advocacy

In late March 2015, Twitter launched a live-streaming app called Periscope.
Though Periscope is only about a week old, there is already conversation about how giving social media-based live-streaming capabilities to your average, smart phone-wielding citizen is posed to change the way the digital world functions, from news media to politics to advocacy and beyond.
Periscope is an application that links with Twitter and allows users to watch and broadcast live video quickly and easily. Viewers can interact with the live-stream they’re viewing by leaving
comments and “hearts” in real time. Periscope offers a feed of real-time live-streams and allows users to follow and receive notifications from accounts they’ve subscribed to. Periscope also allows the broadcaster to save their video for up to twenty-four hours once the feed has ended so users who missed the live-stream can still interact with the content later.
The ease and availability of live-streaming technology could have a significant impact on the way news media works. News stories happen after the fact. Using live-stream, however, news would no longer be solely reported on, but could be shown to an audience as it happens on social media. Further more, a live-streaming app adds a new dimension to the concept of citizen journalism. Such wide spread access to live streaming creates a network of potential live-broadcasters posed to capture important events and share it with people to witness first hand. (Howley, 2015)
Similarly, this sort of digital technology could be a useful tool in politics. Accessible live-stream creates a new venue for direct-political messaging. Congressional committees and legislatures could live-stream their meetings and votes, creating a sort of social-media based C-SPAN, to engage citizens in the discussion in a way that has not quite existed previously. Apps like Periscope could also be used for campaigning purposes, equipping candidates with the ability to live-stream their speeches and campaign stops to any of their supporters who have a Twitter account. Live-stream has the potential to engage citizens in their democracy in a new way by allowing them to witness previously inaccessible component of it first hand (Fung, 2015).
Live-stream has already been a pivotal tool in advocacy work. The Occupy movement live-streamed from their camps across the nation as a means of not only keeping in contact with the movement, but also to show things like police raids and marches as they took place. Live streaming was also used for similar purposes in Tahrir Square during the Arab Spring protests. Accessible and easy to use live streaming technology has the potential to other create opportunities for organizations and advocacy movements to engage with their supporters and their networks by live-streaming meetings, demonstrations and other events deemed crucial to their cause. Live-streaming would also allow supporters of a cause to stay involved, active and supportive without necessarily being present for events they may otherwise be unable to attend.
Despite the glossy prospects of social-media based live-streaming, however, there are some down sides that have already begun to manifest. With an app like Periscope, footage of news events and political engagements share the same space and platform with streams of things considerably less important, like streams of people eating food or talking to friends. As David Karpf pointed out in his article, “The Internet and American Political Campaigns,” having access to political content on the Web does not necessarily mean there will be an increase in participation. Rather, internet users will seek out what interests them, meaning those already interested in politics will be the participations, while those who are less interested will go else where. The same principle can be applied to social-media based live streaming, as those who do not want to view news or politically motivated streams can easily avoid them in favor of a stream of someone drinking a smoothie. The availability of live streaming also has to potential to contribute to the phenomenon of “slacktivism” by allowing would be activists to maintain their supporter status simply by tuning into a feed without taking further action.
The accessibility of live-stream also raises some privacy concerns, much in the way standard smart-phone video recording does: anyone could live stream anything without those around them knowing. The difference, however, is that the video is being shot in real time, meaning all mistakes and missteps will be captured and broadcast indiscriminately. These cannot be edited out like with second-hand video, nor can a live-stream be taken down or selectively censored, as these actions occur after the fact, whereas live streaming happens as the fact is happening.
Social media based live streaming is still a new technology, and it remains to be seen how it will come to be used. The technology has a lot of potential for areas of news, politics and advocacy work, however, and could redefine the way people not only interact with these areas, but also on social media as a whole.

Fung, B. (2015, March 26). How Periscope is already helping politicians kill the press conference Share on Facebook Share on Twitter Share on LinkedIn Share via Email More Options Resize Text Print Article Comments 8 . Retrieved March 29, 2015, from Washington Post-Tech: http://www.washingtonpost.com/blogs/the-switch/wp/2015/03/26/how-periscope-is-already-helping-politicians-kill-the-press-conference/
Howley, D. (2015, March 27). What is Periscope, and why am I Watching Someone Eat Lunch? Retrieved March 29, 2015, from Yahoo! Tech : https://www.yahoo.com/tech/what-is-periscope-and-why-am-i-watching-someone-114703044374.html
Karpf, D. (2013). The Internet and American Political Campaigns. The Forum .
WIlliams, R. (2015, March 28). What is Twitter's new Periscope app? . Retrieved March 29, 2015, from The Telegraph : http://www.telegraph.co.uk/technology/twitter/11499794/What-is-Twitters-new-Periscope-app.html




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